3. How Dolby is Measuring Human Emotions to Hack Hollywood
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How Dolby is Measuring Human Emotions to Hack Hollywood

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Madness

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How Dolby is Measuring Human Emotions to Hack Hollywood

« on: January 18, 2018, 05:01:26 pm »
Link - Next Level with Lauren Goode.

I'm always on the lookout for evidence of Bakker-type-related manipulations out there in the world and I thought this worth sharing. This has been going on for years already but it's a concise short piece about the efforts of one company (Dolby of all places).

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TaoHorror

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Re: How Dolby is Measuring Human Emotions to Hack Hollywood

« Reply #1 on: January 18, 2018, 11:21:56 pm »
I see the point and truth of it, but I suspect the effectiveness of this has a lower limit than we're scared into thinking. Color/sound "optimization" contributes to sales, I'm sure - but wouldn't make you do a 180 degree turnaround.
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Re: How Dolby is Measuring Human Emotions to Hack Hollywood

« Reply #2 on: January 28, 2018, 12:20:15 am »
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